Jackie is a senior brand, consumer marketing, and customer experience professional with 15+ years’ experience in the hospitality, not-for-profit, banking, and healthcare industry. Originally from Brisbane, Australia, she has lived in Sydney, Auckland, and Dubai before settling permanently in Calgary in 2011. Jackie has won numerous awards and in 2013 after the Southern Alberta floods, Jackie created the Hell or High-Water T-shirt for the Calgary Stampede. Jackie is part of the customer experience transformation team at ATB Financial responsible for the in-branch experience. Jackie holds an MBA in Marketing from the University of Southern Queensland, Australia and a Bachelor of Hotel Management from Griffith University, Australia.